Dr. Judith Briles is The Book Shepherd … Publishing and Book Marketing Expert, Coach, Consultant, Podcaster, and author of forty-three books, including The Author’s Walk, How to Avoid Book Publishing Blunders, How to Create a Million Dollar Speech, her memoir, When God Says NO, and her historical fiction debut, Secret Journey. A winner of forty-seven book awards and published in seventeen countries, Dr. Briles is featured in over 1500 TV, radio, and print outlets. Subscribe to her Tuesday and Saturday blogs on her website, https://TheBookShepherd.com.

     In working with clients for a serious Amazon campaign—not the one-hour wonder that most experience, there are twenty-three steps. It’s not something that is done over a day. Does a #1 status count? It can … if you do it with planning, creating, preparation, and execution.

• Setting up the prework.

• What to do during the launch window.

• Ads and where to place them.

• Creating social media shoutouts and promoting over 24-hour cycles.

• Measuring and capturing results.

• What to do after the campaign is over–it’s a wait, wait … there’s more!

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Ava K. Doppelt is a shareholder in the Orlando intellectual property law firm of Allen, Dyer, Doppelt & Gilchrist, P. A., where she practices primarily in the areas of copyright and trademark law, representing writers, artists, musicians, computer programmers, and businesses. She graduated Phi Beta Kappa from Northwestern University and received her law degree from New York University. Before moving to Florida, she was an attorney for The Reader’s Digest Association, Inc. in New York City.

     Ms. Doppelt is a board-certified intellectual property lawyer and a member of the inaugural Intellectual Property Law Certification Committee of The Florida Bar, the first state Bar association to certify intellectual property lawyers. She serves on ABA, Florida, and New York State Bar committees on intellectual property, franchising, and entertainment law and is a member of the International Trademark Association and Copyright Society of the United States.

     Ms. Doppelt currently chairs the Dean’s Advisory Council for The Florida A&M College of Law. She serves on the Boards of Directors of the Florida Lawyers Mutual Insurance Company and The Association to Preserve the Eatonville Community, Inc., and previously served as President of the Board of Orlando Ballet.

Brant Menswar was named one of the country’s Top 10 motivational speakers, a best-selling author, award-winning musician, Top 200 podcast host, creator of the fastest-growing book discovery app in the world, and a self-professed coffee snob. His books and podcast expand on his ground-breaking work around values-based leadership, described as “disarmingly simple and incredibly powerful.”
     He has helped to change what’s possible for industry-leading organizations like Netflix, Verizon, Anthem, Siemens, SunTrust, Microsoft, ESPN, Hilton, St. Jude Children’s Research Hospital, and dozens more.

Scott Ellis is an audiobook narrator and retired teacher who has narrated over seventy audiobooks. In addition, he has helped many narrators and authors bring their first projects to audio. With a degree in theater and nearly thirty years as an educator teaching Language Arts, Scott is all about performing and teaching.

     Always looking for ways to engage more people with audiobooks, Scott is pleased to discuss the ins and outs of audiobook production and to be a part of helping authors think through all options for putting their stories into audio. He is looking forward to walking through the entire audiobook production process, including searching for the right narrator on the right platform, understanding the lingo used in the industry, especially as it relates to pricing and royalties, and the step-by-step process of how to vet narrators. Scott will explain your responsibilities as the author and answer all your questions except, “Why is the sky blue?” and “What is the meaning of life?”

Please visit Scott’s website at www.ScottEllisReads.com to learn more about his production company and www.SERclassroom.com to find out about online instruction for all things audiobooks.